X Reinstates Paid Crypto Promotions with Stricter Disclosure Rules
X has reversed its global ban on paid cryptocurrency promotions, reopening a critical revenue channel for creators and brands. The platform now permits compensated crypto content under a formal disclosure framework, marking a significant shift in its advertising policy.
Creators must label paid partnerships clearly when promoting crypto products, with X enforcing strict compliance measures. Regional restrictions remain in place, reflecting varying legal landscapes for digital asset promotions.
The MOVE balances regulatory scrutiny with monetization opportunities, as X introduces dedicated labeling for financial content. This update aligns with broader industry trends toward transparency in crypto advertising.